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Alison Wait
Jan 104 min read
Rewrite Your Story: How Belief Coding® Can transform Your Life
As a woman in business, you know how much effort it takes to grow something meaningful. You juggle responsibilities, work tirelessly,...
2 views0 comments
Alison Wait
Oct 29, 20244 min read
5 Ways To Grow Your Email List
In today’s digitally driven world with a myriad of ways to connect, you might wonder. why bother with an email list? Email might seem a...
2 views0 comments
Alison Wait
Aug 8, 20245 min read
How a Salon Audit can Supercharge your Growth Strategy
Running a beauty salon can be incredibly rewarding, but it can also be challenging. After investing countless hours, energy and passion...
7 views0 comments
Alison Wait
Apr 29, 20244 min read
The Hidden Gem of Marketing: Your Subscriber Mail List
In the fast-paced world of the aesthetic and beauty industry, success hinges not only on the quality of your services but also your...
7 views0 comments
Alison Wait
Mar 10, 20244 min read
5 Ways To Grow Your Email List
In today’s digitally driven world with a myriad of ways to connect, you might wonder. why bother with an email list? Email might seem a...
7 views0 comments
Alison Wait
Feb 10, 20244 min read
How to Maximise the Value of Free Consultations: Turning Ghosted Clients into Customers
Why bother to do a consultation in the first place? Well, they’re the first step in discovering your client’s history, their goals and...
11 views0 comments
Alison Wait
Feb 7, 20244 min read
Red Flags and Drama Queens: Spotting Drama Llamas without Losing your Cool
In the world of business, especially in service-based industries like beauty salons, spas and aesthetic clinics, client satisfaction is...
9 views0 comments
Alison Wait
Feb 5, 20244 min read
How to Master Social Media: A Beauty Business Owner’s Guide
Welcome to the digital era, where social media reigns supreme in the realm of the beauty business. For beauty and aesthetic business...
8 views0 comments
Alison Wait
Feb 1, 20246 min read
Make Your Salon Events Pay for Themselves: A Complete Guide to Success
Hosting salon events can be the key to unlocking new opportunities for growth and success . From attracting new clients to boosting...
12 views0 comments
Alison Wait
Oct 23, 20233 min read
Before You Discard the Hidden Gems in your Workforce
As someone who's experienced ageism both as an employee and a manager, I’ve witnessed first-hand the challenges that individuals of a...
4 views0 comments
Alison Wait
Jan 25, 20225 min read
See a Big Return on Investment: Identify Your Ideal Client and Nail Your Niche
One of the worst traps I see business fall into is trying to be all things to all clients. Marketing your business to the widest...
20 views0 comments
Alison Wait
Nov 3, 20215 min read
Want to Build Your Own Successful Skincare Brand
During my 25 years in the skincare industry, I’ve worked with existing brands to capitalise on their professional skincare lines, with...
21 views1 comment
Alison Wait
Nov 1, 20214 min read
Overcoming Imposter Syndrome in your Beauty Business
If you have ever felt like you were a fake or an imposter as a beauty business owner then you are not alone. About 70% of people...
11 views0 comments
Alison Wait
Oct 28, 20214 min read
How do I Promote my Beauty Business Through Email
One of the common responses I get when asking my clients about their email lists is that they don’t bother with it anymore, why would...
14 views0 comments
Alison Wait
Oct 26, 20214 min read
Want to Stand Out in a Competitive Market: Here's How
When I took the leap of faith and left my full-time job to start my own beauty consultancy business at the end of 2018, I knew I would...
10 views0 comments
Alison Wait
Oct 4, 20214 min read
10 Ways to Boost Your Salon Profits This Christmas
10 Ways to Boost Your Salon Profits This Christmas
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