One of the worst traps I see business fall into is trying to be all things to all clients. Marketing your business to the widest...

During my 25 years in the skincare industry, I’ve worked with existing brands to capitalise on their professional skincare lines, with...

If you have ever felt like you were a fake or an imposter as a beauty business owner then you are not alone. About 70% of people...

One of the common responses I get when asking my clients about their email lists is that they don’t bother with it anymore, why would...

When I took the leap of faith and left my full-time job to start my own beauty consultancy business at the end of 2018, I knew I would...

10 Ways to Boost Your Salon Profits This Christmas