Alison is a leading expert in the global aesthetics, spa and beauty industry with over 20 years of extensive knowledge in all aspects of strategic planning, sales, marketing and education.



As a leader in educating aesthetic, beauty, spa businesses and brands and their teams on how to increase revenue and profitability, enabling them to build successful, fulfilling and growing businesses in today’s competitive market, with worldwide networks to support effective growth-led strategies.



Recognised for her hands-on personalised approach for each client Alison leads her teams providing a consistent track record translating customer and operational challenges into effective strategies, creativity and planning, developing bespoke concepts ensuring successful launches and commercial return.